The Importance of Fit
Thanks to an abundance of makeover shows on television, society is becoming more and more educated on the impact of effective alterations and tailoring on everyday apparel. But for some reason, too many of today’s bridal parties and prom attendees are still walking out of the gown shop with little more than an adjusted hem and a dress that doesn’t really flatter them.
Why do so many women invest in a bridal or special occasion dress without taking care to ensure a perfect fit? It starts the moment they first try on that special gown… they fall in “love at first sight”, and get so caught up in the dress itself – the quality of the fabric, the beautiful embellishments, the color – that they miss obvious issues with the way it looks on them.
The importance of a perfect fit is magnified exponentially when it comes to a special occasion dress. When you invest such a significant sum of money to purchase a gown that reflects your personal style, it is imperative that the design you choose is expertly adjusted to cooperate with your unique body type. An overpriced hem job at the wedding gown superstore is no substitute for a quality fit that will help you look and feel more beautiful on the big day!
If you live in the Buffalo area, trust no one but Marlene to expertly handle all of your alterations and tailoring. With more than 30 years of experience in the bridal and tailoring industries, her understanding of garment construction rivals that of any veteran designer, and is crucial to finding an ensemble that fits and flatters you.
For the Bridal PartyMarlene takes pride in making bridal parties look gorgeous. No matter where you find your perfect gown, bring it to Marlene’s for expert fitting.
For brides, alterations are particularly important. The more elaborate your wedding gown, the more important it is to have your alterations performed by a master seamstress. Marlene’s talent is unmatched in the Buffalo area, and will ensure that the enormous investment you’ve made in your wedding gown isn’t diminished by less-than-perfect alterations.
Our Philosophy
In our industry, reputation is everything - and Marlene stakes hers on providing a classic, elegant fit that is appropriate for a woman’s physique. If something about your dress isn’t working in your favor, Marlene is honest and straightforward about addressing it – she simply won’t compromise on quality to avoid having a potentially uncomfortable conversation with you. It isn’t uncommon for Marlene to turn down a job if it means sacrificing a standard that she has built a career perfecting. So a note of caution for anyone who isn’t really prepared for a 100% truthful assessment of how to look best in a dress with “what you’ve got”… you may want to consider a different seamstress.
Our BoutiqueOur store is open Tuesday thru Friday* during the hours shown below. We are also happy to meet with you by appointment on Saturday, or another weekday evening to accommodate your busy schedule.
Sunday: Closed
Monday: Closed
Tuesday 10:00 - 5:30
Wednesday 10:00 - 5:30
Thursday 12:00 - 7:00
Fri 12:00 - 7:00
Saturday: 10:00 - 3:00*
*After 3/1/11, we are open 10am - 3pm on SaturdaysMarlene’s Special Occasion Gowns is proud to serve the Western New York and Greater Buffalo area, including Niagara Falls, Lewiston, Ransomville, Lockport, South Lockport, Wheatfield, North Tonawanda, Tonawanda, Grand Island, Kenmore, Williamsville, Amherst, Cheektowaga, Depew, Sloan, West Seneca, East Aurora, Lackawanna, Orchard Park, and Hamburg.
